Marketing & Communications Committee
Bernadette Tosti is the executive director of Clinical Trials in Quest Diagnostic’s Information Ventures group. She brings nearly 15 years of clinical development, healthcare marketing, clinical trial recruitment and retention, and digital recruitment technology experience to this role. As executive director, Ms. Tosti serves as the general manager for the Clinical Trials business line. Prior to her role at Quest Diagnostics, Ms. Tosti was the senior director and global head of Patient Recruitment Programs in IQVIA’s Site and Patient Networks organization from 2015-2017. In this position, she led a global team focused on supporting IQVIA’s clinical research business including all sales, operations and functional delivery components through patient recruitment services including project management, strategy, digital, creative, editorial, and medical writing. Previously, Ms. Tosti served as director, Business Development for IQVIA’s Health Engagement and Communications team where she managed relationships with key pharmaceutical and biotech customers and developed the direct opportunity pipeline for clinical recruitment, retention and patient insight projects. Earlier in her career, Ms. Tosti held a variety of patient engagement and recruitment positions with increasing responsibility at IQVIA, inVentiv and Veritas Medicine. Ms. Tosti is an industry thought leader and speaks regularly at industry conferences and webinars on the impact of patient recruitment and retention solutions on clinical trial enrollment performance. She holds a bachelor’s degree in English from Boston College.